|Photo courtesy of Google|
If there is one important piece of information I chose to take away from my time at the seminar on Saturday, it is that in order to be successful in business, you have to have a presence online. I consider myself to be a fairly tech savvy person when it comes to following the online trends although I resisted Facebook for a while. (Eventually I gave into peer pressure because it must be a sign that you are behind the times when Mom is sending invitations to your email!) Nonetheless, when I heard about the many ways a business can dominate the competition, I decided to catch that train without looking back. I'm not sure I knew what I was in getting myself into.
My entire day was spent online yesterday. No, I'm not exaggerating. It really was. It started innocently enough with reactivating my long lost Etsy account. I abandoned Etsy less than a year ago when Facebook launched my sales and then left it to its own devices when my website got up and running. It made me a little sad to see my empty store shop when I googled my company name so adding some new spice to Etsy worked for me just fine. I have to say I am pretty impressed with the new social features they've added to Etsy. Treasury lists, social circles...dare I say Etsy has stepped up their game? (Go check out the treasury list of local items I'm creating. There are some seriously talented people in this town!!)
The next stop after I left Etsy land was Facebook marketplace, a free service for Facebook users. Marketplace resembles Craig's List without the creepiness. I've even seen houses listed on Facebook marketplace. Why not put a couple items of jewelry on there? A little extra publicity can't hurt.
Twitter was my last stop after a couple registrations with business listing sites. I'm not a big fan of Twitter. I guess I just don't get the whole point of tweeting. Sometimes you can't sum up how you feel in 140 characters or less which is probably why I jumped on the Facebook bandwagon. Plus with Facebook, I feel more connected to the people I'm friends with. That being said, imagine my surprise when I logged into my personal Twitter account and found pornography reels in my timeline. I'm talking hard core, thumbnail size pornography videos!!! Yuck! At that point, I "blew up" my personal Twitter account and decided to open a more tame business Twitter account. Twitter is still silly to me, but I've joined the social network like it or not.
By this time in the day, I had spent more hours in front of the computer than is healthy. You know it's bad when your dog tries to stage an intervention. Sophie, my sweet adorable lab mix, actually put her head on my keyboard in an effort to stop me from typing and pay some attention to her. Her cute puppy dog look was enough to make me shut the computer and rejoin the flesh and blood social network.